Nominate in the bCreator Awards 2024

Joshua Barnett

Joshua Barnett

After spending a few years in the music industry on the label and management side, Josh broke into media at ITV working across both TV & Digital.

He was one of Base79’s first commercial hires, a ‘Multi-Channel Network’ managing global rights holders on YouTube, where he helped pioneer how brands engage with content creators on the platform, from sponsorships to live streams and into the first forays of ‘branded content’.

As UK Sales Director, he was an influential force in the £50m sale to Rightster (now Brave Bison), before leaving for YMU where he was the Head of Content Partnerships, helping the business navigate the ever growing branded ents and online commissioning space.

Josh then jumped at the chance to become a business owner by joining Base79 founder Rich Mansell, OG YouTuber Callux and breakthrough Director Rvbberduck to drive forward After Party Studios, a content studio sitting in the sweet spot of where YouTube meets Mainstream, right in the heart of the burgeoning creator economy.