Nominate in the bCreator Awards 2024

Sarah Crawley

Sarah Crawley

Sarah is the Co-Founder of award winning social-first purpose agency, The Good Influence.

The Good Influence exists to amplify the world’s most purposeful brands through the power of social in order to influence the world for good. The agency has scaled rapidly in its first two years to a team of 15 across London & Manchester, developing brand strategy, managing socials and running influencer & paid campaigns with industry leaders like Wild, Willpowders and Weleda.

Sarah brings 15 years of expertise from senior marketing roles at P&G and Boots, where she honed her skills building some of the world’s most purposeful brands. A recognised expert in the Beauty, Health & Wellness space, Sarah frequently speaks at industry events, sharing her and the agency’s vision to leverage social media’s power to embed purpose-driven brands into the fabric of society and inspire positive behavioural change.