Natasha is Snr. Director of Creative Strategy at creator commerce agency Whalar. In this role, Natasha leads creative strategy for the EMEA region.
With over eight years of experience building meaningful relationships with clients, Natasha has developed engaging creative content and standout campaigns. Prior to joining Whalar, Natasha served as Creative Strategy Director, Bauer Media UK, where she oversaw the creative process for all of its brands. While at Bauer Media UK, Natasha helped book brand campaigns with Channel 4, Renault, UKTV, Smart Energy, and many others, resulting in over £16 million worth of revenue. Before that, she was Head of Client Services at Truffle Social, where she played an instrumental role in helping to grow the business. Natasha has also held other positions at MarketTap and Broadgate Estates.
Natasha has sat on the judging panel at leading industry awards, including D&AD New Blood, Dubai Lynx and Gerety Awards. In 2022 she was selected for the Future 100 Club by Mediatel and was recently named by The Dots as one of the 100 Rising Stars transforming the industry today, inspiring the generation of tomorrow.
Natasha holds a Master’s degree in Magazine Journalism from the University of Sheffield. When Natasha isn’t developing must-see creative strategies, she is listening to music (Team Drizzy all the way) or catching up on the latest fashion trend as she has worked at London Fashion Week.